There are three prizes on offer for 2027: one for the best fiction book, one for the best children’s book (including YA) and one for the best Memoir self-published in the UK during the period under consideration (for the 2027 prize, this is anything published between 1st January 2026 and 31st December 2026).
All titles must be published in English.
Please note there is no longer a non-fiction category.
- A story that delights and entertains the reader
- A well produced book
- A well designed cover and intriguing blurb
- A marketing and publicity strategy that addresses the relevant audience and has the potential for great sales
Submissions for the 2027 prize will open in late October 2026 and will close on Tuesday 12th January 2027. For further information, please visit the submissions page.
Details on how to submit for the Selfies are given on the submission page.
The winners in each of the three categories will receive a cash prize of £750, a profile in BookBrunch, advertising, a winner’s certificate, inclusion in a PR campaign and these benefits from our partners:
Alli are offering winners from each category a complimentary 1 year membership to their Author services.
LiterallyPR are offering all winners access to the 10Cs of Author Branding Course which is 10 hours of webinars recorded during one of the 10-part, live courses that were held weekly online for a small number of authors. Completely unique course, built around our proprietary author brand framework, combining PR, marketing, social media and author branding – nothing else like it out there built on our decades of combined experience.
They’ll also be invited to take part in a group training, which is a half-day strategy session (multiple dates will be offered) that take place online every few months to help authors with staying on top of their book marketing and author branding strategy, inspiring them, motivating
They’re also offering all shortlisted authors access to The VAULT, Literally PR’s signature education and empowerment resource, with a lifetime access/ This is where all the webinars Helen and her team at LitPR have ever recorded are stored, and you’ll also get access to future content, so you’ll be able to keep on top of training in social media, author branding, publicity and book marketing without even leaving the comfort of your own home!
- Submissions open in late October 2026 and will close at midnight on Tuesday 12th January 2027
- The shortlists will be announced in April 2027
- The winners will be announced in July 2027
- Please check your spam if you don’t receive a confirmation email from BookBrunch with the link to submit your work within an hour
- If you can’t find the email, or have problems subscribing, please email selfies@bookbrunch.co.uk
There’s a £40 fee to enter the 2027 prize.